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The Yelp factor

Here's how Yelp reviews affect restaurant success

Here’s how Yelp reviews affect restaurant success

Online reviews can have a real, measurable impact on a restaurant’s bottom line. In order to understand how those stars affect restaurant-goers, we spoke to the experts – two economists, a Yelp representative, and a businessman who has turned restaurant owners’ review anxiety into a business opportunity.

Catch up on last week’s episode of Compound Interested: More than 99 percent of coupons are thrown away, so why do they exist?

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